Lorea

Have retrained, reworked, realigned and rechoreographed Olympic and upcoming elite athletes individually or through their federations, to improve their performance through the restructuring of their musculoskeletal systems using various scientific and holistic techniques. These athletes compete in the summer and winter Olympic Games, the Commonwealth Games and Asian Games. Sports that I specialise in are: Swimming, Diving, Surfing, Fencing, Rugby, Artistic Swimming and Skating and Artistic / Rhythmic Gymnastics.

Producer, Writer and Video Editor - Capture, create and edit HD video content for Social Media, TV Networks and long version digital content (documentaries) for athletes, federations and corporate clients. Most recent sports related jobs in 2024- 2026 were for: HSBC Rugby 7s (covering Hong Kong, UK and Madrid legs), Paris Olympic Games (covering Rugby, Diving, Fencing, Triathlon and Modern Pentathlon) and Singapore 2024 World Aquatics Swimming. In 2024 - 2026, I worked in Paris on the Coupe du Monde for Fencing and the San Sebastian Clasica (cycling).

Currently Managing both of my seaview properties in the Basque Region, where my family is from. Moved here in 2016 to take a short break from Journalism and to look for investment opportunities. Annually, during the summer season, I manage my 2 touristic apartments on Booking.com.

Interviewed high profile personalities such as Richard Branson, Josh Hartnett, Karl Lagerfeld, Vivienne Westwood, Anya Hindmarch, Anna Sui and Sophie Marceau. Covered brands such as the Four Seasons Hotel, their Michelin restaurant Caprice, Cartier, Chanel Haute Joaillerie and Bags/Sacs Workshop, Paris Fashion Week, Chanel Haute Couture, Chanel Winery Rauzan-Segla, Regal Hotels Hong Kong, The Peninsula Hotel and its Michelin restaurant Felix, Ferragamo, Chow Tai Fook, Giorgio Fedon, Frette, Basel Watch Show, Anna Sui, Anya Hindmarch, Hong Kong Fashion Week, CSL Communications, Maybach, Mini Cooper, Heineken and the Mission Hills Golf Resort, China.

Interviewed artists such as Nancy Kwan, Patricia Kaas, Jamie Cullum, Katie Melua, Jose Carreras, the Bee Gees, Paul Anka, Joshua Bell and the international travelling casts of ‘Phantom of the Opera’ and ‘Grease‘, the Musicals.

Roles included opening up the Publicis event management office in Hong Kong. Worked on all production aspects from pitching, design, venue, talent management, choreography and all logistics from start to finish for clients including: Cartier ‘Le Ballon Bleu,’ Martell VSOP, LVMH, Van Cleef and Arpels, MGM Casino Macau, Cathay Pacific Airways, The Academy (of Performing Arts) Ball and the W Hotel.

Freelance - Director, Events Manager. Talent management and Choreographer. Started working as a freelance creative and events manager for event management companies in Hong Kong, after returning from New York, where I had been working as a Broadway Musical Theatre performer for 7 years after graduating University. Worked with brands such as: Cartier, Hong Kong Land, Moet Chandon, Veuve Clicquot, Ocean Park, Audemars Piguet, JOYCE, Agent Provocateur, Estee Lauder, Loewe, The Academy Ball, Dutch Embassy Ball, Pacific Cigars, CSFB Bank, Deutsche Bank, Hong Kong Country Club, JP Morgan, Credit Suisse First Boston, HSBC Rugby Sevens.

Technology PR Executive. Worked on Nokia, OceanPark, Qantas Airways and Bloomberg accounts